Optimizing your site for search engines is paramount for any good web strategy. Open2Digital supports you in SEO (search engine optimization) to improve your ranking in Google search results, as well as the results of search engines. Conversely, paid search (or SEA for search engine advertising) encompasses all advertising on search engines, as well as “paid” search engine optimization.

Benefit from an Advanced Strategy

By capitalizing on the content on your site, you can create a solid web strategy. The content on your site should be used as the base of your SEO, to increase traffic while improving your position in search engine results through a relevant keyword strategy.

SEM = SEA + SEO + SMO, What is it?

Behind this Albert Einstein-worthy formula lies the alpha and the omega of a good online strategy. SEM (Search Engine Marketing) integrates the three sides of digital marketing: SEO (search engine optimization), SEA (search engine advertising), and the ever-essential SMO (social media optimization), which presides over content strategies and advertising investments on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.

Community Management

With our team of international Community Managers, we are able to implement your social media strategy in France, Europe and the rest of the world.

Influencer Relations

Our digital team is at your disposal to identify key influencers in your industry and to develop an influence strategy that corresponds with your brand and online reputation needs.

Advertising and SEO

Facebook ads, Instagram ads, Google AdWords, you name it. From online advertising to technical website management and the enhancement of organic search optimization, Open2Digital is the digital communication agency you need!

Other Expertise


Search, monitor online conversations (opinions, articles, comments or simple topics) and collect all the information that is relevant to you.

Brand Content

Open2Digital offers the right content at the right time. High value-added content capable of fueling your brand DNA and storytelling your successes.

Press Relations

Open2Digital goes further by offering cross-channel campaigns focusing on press relations, public relations and blogger relations (PR 2.0).